About Us

Innovative Technology and Expert Coaching

Experience the DataTeq Difference in Your Driving Performance

Achieve safer and faster circuit driving, regardless of your skill level, with DataTeq based in Toronto, Canada. Benefit from expert coaching and analytics that will help you become the better driver you want to be.

Experience the power of best-in-class video and data analysis products offered by DataTeq, adding data analysis to all the steps of track driving and racing curriculum. Your driving skills and performance on the track will improve with the expert insights provided by DataTeq’s mission.

Unlock the potential of real-time data from DataTeq’s innovative technology, helping you understand the how and why of your performance. Armed with the right tools, you can identify areas of improvement and make adjustments on-the-fly, resulting in better lap times and a safer driving experience.

Gain unparalleled insights into driver behavior, vehicle dynamics, and track conditions with DataTeq’s analytic reports, ultimately optimizing your performance, reducing risk, and achieving your driving goals.

With a commitment to providing the best possible service, DataTeq is passionate about helping you reach your full potential. Experience a personalized, engaging, and effective coaching journey with DataTeq by your side.

Tim Lambie, Founder

Tim Lambie is an experienced and qualified race data analyst and coach with over 20 years of involvement in the motorsports industry. As a lifelong motorsports enthusiast, Tim has always been passionate about the sport. He has spent a significant portion of his life participating in high-performance driving education and racing events.

Throughout his career, Tim has gained a deep understanding of the many aspects of the sport, from driving physics to driver psychology. He has dedicated countless hours to studying the intricate details of motorsports, which has allowed him to become an expert in his field.

Tim has worked with numerous drivers at all levels of the sport, from beginners to advanced. He has helped them to hone their skills and achieve their goals by utilizing advanced data analysis techniques and coaching methods.

As a race data analyst and coach, Tim is known for his ability to quickly identify areas for improvement in a driver’s technique. He can then provide targeted coaching that is tailored to each individual’s needs, allowing them to make significant progress in a short amount of time.

At DataTeq, Tim brings his extensive experience and enthusiasm to his work. He is committed to helping drivers of all levels reach their full potential and achieve their goals in motorsports.